RSS Feeds are a useful tool for supplying an end-user with frequently updated, up-to-the minute content over the web.
Properly used, an RSS feed can be an effective Pull Marketing Tool for your company's website. After seeing a preview of the content available on your site, a user will click through to read more.
The RSS feed below provides the latest news and information on the the Feature Film Industry. The content is provided by the destination site which benefits from the increased traffic.
Alternatively, if your website is in need of additional content, placing relevant RSS feeds on your website is a cost effective way of bulking up the "stickiness" of your site.
Audio and Video Podcasts
RSS feeds are also used to manage audio and video podcasts. We have listed a few here to try out and see how they work. Remember that you do not need an iPod to view these. You can view them directly in iTunes on your PC or on one of many Personal Video Players such as Zune, iRiver, or Archos.
"Speaking of Youth" is a periodic Video Podcast by Mayor A. George Pradel of Naperville
to the youth of Naperville.
